A recent study of ASP membership may help ASP members and non-members alike.
As a benefit of ASP membership, member site URLs are listed in our site. Yet, something like 18% of our members do not take advantage of this benefit. Among that 18%, we think the rate of business failure is nearly 2:1 greater.
The chart shows year of joining ASP and records only those members not supplying the ASP with a URL we could publish. The expire/active determination was made as of Aug. 2010. So, for members joining in 2002, 17% of the expires did not supply a publishable URL whereas 9% of the still active members have not supplied a publishable URL.
This same pattern holds up year after year: the odds are greater that not supplying a URL to ASP when joining leads to lapse of ASP membership (the main contributor of which is business failure).
The message here is do not treat your site URL like a secret. Advertise it in all appropriate venues.
Dennis Reinhardt Articles
It is my sad duty to inform you that Mike Dulin, ASP President, passed away recently. The ASP board of directors has elected him posthumously to the ASP Hall of Fame as its 2010 inductee.
A public obituary may be found at:
gazettextra.com/obits/2010/jul/31/michael-dulin/
and as was requested, the ASP has made a donation in his name to both WBEZ Radio, Chicago, and the Pulmonary Fibrosis Foundation.
Mike will be sorely missed both for his devotion to the ASP as well as his wit and character as well.
Dennis Reinhardt Announcements Mike Dulin President
Several ASP members have reported that a new label is unfairly categorizing their software as “Suspicious Insight” and unfairly affecting their sales. This label looks like a virus warning when the criteria suggest that “undiagnosed” is a fairer designation.
Software labeled as “Suspicious Insight” simply has traffic among Symantec users below a threshold set by Symantec, perhaps because the version of software is new. Many small vendors may never cross that threshold and are unfairly labeled.
See a write-up on one ISV’s experience with Suspicious Insight for more background.
Dennis Reinhardt Uncategorized
The ASP funded the development of a software certification service called Safer Downloads (SD) through the trial stage.
It now wants to divest itself of this property and is soliciting bids to transfer ownership.
Up for sale, as a package, are the:
- saferdownloads.com (.net & .org) and safeshareware.com domain names (4 total)
- USPTO trademark registration of the seals
- ownership of the proprietary software and content used to power the site
- activity and test records, as they exist on site
All funds offered by initial prospective customers (less than 10) have been returned. Most bank balances have been recovered by the ASP. An existing CD (time deposit) will be recovered soon and so there are no financial assets transferring to buyer under this sale. Read more…
Dennis Reinhardt Announcements ASP, safer downloads, software
Download PADGen 3.1.0.41
ASP announced recently that a new version of PADGen ( 3.1.0.41) is available – utility that helps software developers create portable application description (PAD) files. This is the first major update to the PADGen™ PAD™ generation tool in over a year.
Does your software support Windows 7? If so, you need to update to the new PADGen. In addition to Windows 7, the new PADGen supports a streamlined and standardized list of Windows operating systems.
Are you switching to Mac? The new PADGen supports a standard OSX type rather than specific version numbers. This future-proofs your submissions. iPhone is new as well. Read more…
Dennis Reinhardt Announcements, News
