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ISVCon, the Software Industry Conference, is now opening sponsor registration for the 2013 conference.

May 14th, 2013
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ISVCon2013 Logo (redesigned by Jerry Stern)

 

ISVCon, the Software Industry Conference,  is now opening sponsor registration for the 2013 conference.

Quick Links

About the ConferenceSponsorship OptionsBecome a Sponsor/Exhibitor

 

Location

ISVCon 2013 will once again be held at the Atlantis Casino Resort Spa in Reno, Nevada.  The Atlantis, a 4-Star hotel, was recently awarded the prestigious 4-Diamond rating.  It has a beautiful, modern conference area, with a large, comfortable, and surprisingly quiet foyer overlooking the casino.  The property includes 9 restaurants and 10 lounges, and a cabaret with live entertainment.  It is also just a 10-minute ride from the Reno airport via the Atlantis’ free airport shuttle.

Reno is located in Northern Nevada, a wonderful area with lots to do both inside and outside of the casinos.  Reno is just 15 miles from the California border, and is a popular weekend vacation destination for Northern California residents.

 

New Dates, Days, and Options

ISVCon 2013 will be held September 27-29.  The conference will run for 2-1/2 days, Friday through mid-day Sunday.  We’re hoping to attract lots of new faces, given that Reno is within driving distance for San Francisco/Silicon Valley, and we are also planning to do considerable marketing.

 

Sponsorship Levels

Our existing Sponsorship levels, prices, and benefits received an update this year.  Our Silver Sponsorship is priced at $1299 and includes 2 free conference registrations;  our Gold Sponsorship is priced at $2599 and includes 4 free conference registrations and a free Sponsor Table; while our Platinum Sponsorship is priced at $4999 and includes 8 free conference registrations, and 2 free Sponsor Tables.  All sponsorships include many other benefits, please see our Sponsorship Options page for more information.

Also, we’ve added a new Sponsorship option this year!  Our new “MISV” sponsorship level was added by request, for those industry participants who don’t necessarily want to exhibit, but simply want to attend and show their support for the event.  This new sponsorship level is priced at just $599, and like our other sponsorship levels, it includes a variety of perks and benefits.  See our Sponsorship Options page for more information about this new sponsorship level.

 

Sponsor Tables Instead of Break Room Booths or Hospitality Suites

You may notice that instead of having “Break Room Booths” or “Hospitality Suites” we now offer the availability of Sponsor Tables.  These Sponsor Tables will be set up in the main foyer/break room area of the conference, which is located directly in the path of the session and lunch rooms… meaning that each and every conference attendee must pass through this area in order to get to any of the presentations, breakfasts, or lunches!  The break room is also where all the snacks and refreshments will be located, so the attendees will congregate there between events and sessions.  The Sponsor Table concept was added by request from previous sponsors, and will include tables and chairs rather than pre-defined “exhibit booth” style areas.  This area will be open for attendees during the entire conference schedule, and will also be part of the Welcome Reception and other special events during the conference.  Sponsor Table spaces are limited, and will be assigned on a first-come, first-served basis.

 

Your Sponsorship

Your sponsorship of ISVCon will help support this long-standing industry conference, and give you an opportunity to meet with both experienced ISVs and start-ups in a new, exciting, and professional setting.  The sooner you sign up as a sponsor, the sooner your logo/ad box will be displayed on the ISVCon website for visitors to see.  Early sponsorship also helps support the conference financially, and is appreciated.  And, early sponsorship allows you to receive primary placement for your Sponsor Table areas, which have limited availability and will be assigned on a first-come, first-served basis.

 

Please consider supporting ISVCon with your sponsorship.  To become an ISVCon sponsor, just follow the instructions at our Become a Sponsor page.  If you have any questions, please don’t hesitate to contact me.  I look forward to working with you.

 

Sincerely yours,

Rich Holler
Sponsor Manager, ISVCon
rich@isvcon.org
http://www.isvcon.org

 

P.S.  Attendee registration is ongoing, so signing up for sponsorship right away will insure that your company logo/ad will be displayed on the ISVCon website as more attendees come to register.

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ISVCon 2013: Call for Speakers

February 20th, 2013
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ISVCon2013 CallForSpeakers

ISVCon is a non-profit conference for ISVs (Independent Software Vendors). It attracts software developers, publishers, and other professionals in the software industry, all sharing a common interest in software marketing, sales, development, distribution, and other related issues. ISVCon provides an environment of networking, education, and collaboration.

ISVCon 2013 will take place September 27-29 in Reno, Nevada at the Atlantis Casino Resort Spa.
Please consider supporting the conference not only by attending and/or sponsoring, but also by sharing your knowledge and expertise with others. We invite you to submit your proposal to speak at the conference.

New this year – We will be offering free conference registration for speakers, which includes the conference-sponsored lunches! (Sorry, we are not able to provide any compensation for travel or accommodations.)

SUBJECTS

Speakers are needed on all subjects related to being an ISV. We are especially interested in topics with recent buzz, like mobile computing, cloud computing, software as a service, social networks, etc. Business and marketing related subjects are always popular too. In fact, any subject of interest to ISVs will be considered.

The ISVCon sessions will run in a single track, and will incorporate topics of interest for both start-ups and experienced ISVs.

LENGTH

Most sessions are an hour long, and individual presentations can run anywhere from 15 to 50 minutes, depending on whether you are going “solo” or will be on a panel with other speakers (remember that we leave time at the end of each session for audience questions). If you and a friend or two have an idea for a shared session, each speaker should submit a proposal for their talk, and note their preferred session partners.

PROPOSAL

Your speaking proposal should include the following details:

1. Speaker name
2. Company/Affiliation
3. Contact information
4. Subject of proposed presentation (and/or possible title)
5. Summary of proposed presentation
(please include enough detail to differentiate your presentation from any other proposed presentations on a similar subject)

As with the 2012 event, we will be video taping the sessions, and posting them on our website for viewing by attendees, newsletter subscribers, and ASP members.

Please email your ISVCon speaking proposal to Rich Holler, rich@isvcon.org

DEADLINES

The deadline for submitting your proposal is Tuesday, March 12th.
If your proposal is accepted, you will be notified via email by Friday, March 29th.

VENDORS

If you represent a company that sells products or services to ISVs, you are welcome to submit a proposal to speak in your area of expertise. However, we require that the majority of a presentation be of general interest, with any company- or product-specific information limited to only the last few minutes of the presentation.

MORE INFORMATION

For more information about the conference, please visit http://www.isvcon.org
If you have any questions, please feel free to contact the ISVCon Speakers Manager:

Rich Holler
Email: rich @ isvcon.org

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ISVCon Announces Seminar Info for July Software Conference

June 5th, 2012

The 2012 Independent Software Vendor Conference (ISVCon), scheduled for July 13 – 15, 2012 at the Atlantis Casino Resort in Reno, Nevada, has announced information about the panel discussions and seminars that will be presented. Designed to deliver the latest marketing ideas to small software development firms, this year’s conference includes:

  • Accelerating the Flywheel by Rob Walling of Software by Rob – Author, blogger, and software entrepreneur Rob Walling discusses advanced techniques for building your software business and selling more of your applications.
  • SaaS: Challenge or Huge Opportunity? by Michael Ni of Avangate – Responsible for eCommerce company Avangate’s marketing strategy and affiliate network, Michael Ni will provide guidance on how software authors can smooth the transition from desktop/laptop development to selling software as a service (SaaS).

  • The Mobile Age: Your Strategies by Tom Beidle of Digital River’s MyCommerce division – Tom Beidle will explore trends in mobile products, consumer usage patterns, and revenue models for mobile software products.

  • Making Money with Microsoft by Patrick Foley of Microsoft Azure – Patrick will discuss new trends from Microsoft, including Windows 8, mobile computing, and making money on the cloud.

  • New Trends in Online Help by Alexander Halser of EC Software – The Help+Manual guy will provide software developers with information about setting up content navigation, using images and videos efficiently, the emotional aspects of help files, and much more.

Twenty-one presentations and seminars have been scheduled for the conference, and more will be added in June. For a complete list, visit http://www.isvcon.org/sessions.php.

Sign up for the conference by June 30 to take advantage of ISVCon’s $425(US) registration fee. Registration includes three days of intense education and networking opportunities plus a Thursday evening reception, and break rooms full of snacks and helpful representatives from the conference’s sponsors.

Continental breakfasts and lunches are included in the registration fee, so developers can network with fellow industry members throughout the day. There will be additional networking opportunities on Saturday night, as well as discounted tickets to a dinner and show. You can even sign up for a post-conference meeting on Monday July 16th with fellow attendees, and continue to share business-building ideas and develop relationships with other software professionals.

Previously known as the Software Industry Conference (SIC), ISVCon carries on a 20+ year tradition of supporting independent software developers’ business and marketing efforts with seminars, presentations, and networking opportunities.

ISVCon is owned and run by The Association of Software Professionals. Sponsors for ISVCon 2012 include Microsoft, MyCommerce from Digital River, Avangate, FastSpring, the Association of Software Professionals, K Software, Emurasoft, and DAIR Computer Systems. Visit http://www.isvcon.org for more information about attending ISVCon 2012. Or visit http://www.isvcon.org/sponsors.php to learn about sponsoring the conference.

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2011 Epsilon Award for Software Excellence

December 18th, 2011
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European Software Conference and Epsilon AwardGRAHL software design’s PDF Annotator was named the winner of the 2011 Epsilon Award at the 11th annual European Software Conference (ESWC). Each year, The Epsilon Award recognizes the best software application from the European software and microISV community. ASP is a Supporting Sponsor of the ESWC. Oliver Grahl and Erwin Denissen, the two top winners of this year’s awards, are both ASP members.

PDF Annotator is a Windows application that makes it simple to add notes to any PDF document. You can make comments and corrections, highlight portions of the text, add signatures, and even include designs and drawings. It’s easy to type comments or paste images on top of existing PDF content. Save your additions in the original file and share them with friends and colleagues, with no need for special software to view the marked-up document.

In addition, PDF Annotator lets you add blank pages to an existing PDF document, combine documents, copy pages, and resequence or delete pages. With one click you can remove or hide all of your changes, or simply restore the document to the original version.

PDF Annotator runs under Windows 7/Vista/XP/2000 and costs $69.95(US) for a single-user license.

The Epsilon Award’s second-place winner was High-Logic B.V. for its MainType program. MainType is a Windows 7/Vista/XP/2000 font manager and font viewer that makes it easy to find, preview, organize, install, and print your fonts.

The 12th annual European Software Conference will be held November 24th and 25th, 2012 in Munich, Germany. Additional information about the Epsilon Award, and about the European Software Conference, can be found on http://www.microisv.eu.

– by Al Harberg, the Software Marketing Glossary guy

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ESWC Announces 2011 Software Conference and Epsilon Award

July 30th, 2011
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ESWC Epsilon Award software marketingThe 11th annual European Software Conference (ESWC) will be held at the DoubleTree Hotel by Hilton London Westend on November 19 and 20, 2011 in London, England. The European Software Conference blends web, mobile, and desktop into one world of software. The Association of Software Professionals is a Supporting Sponsor of the ESWC.

Syed Kamall, member of the European Parliament for London, will open the 11th ESWC with a special message. Panel discussions and presentations from software industry professionals will fill the two-day meeting. All of the presentations are in English.

The conference focuses on topics that are vital to independent software developers. Seminar subjects include software marketing, fighting software piracy, software market analysis, application stores and the desktop/laptop market, content management systems, email marketing, Google Adwords, website conversion optimization, developing a trusted brand, software advertising, development and marketing of smartphone products, software update strategies, and turning website visitors into buyers. Many well-known, successful software developers will share their experiences and advice on marketing and sales.

This year’s European Software Conference will feature the sixth Epsilon Award, an annual recognition of outstanding software for Windows 2000, XP, Vista or Win 7, Mac, Linux distributions, Chrome OS and for all major web and mobile platforms. Nominations for the Epsilon Award will close on September 4, and voting for the nominated software products will remain open until October 27.

This year’s Epsilon Award winner will be announced at the conference. Prizes include a winner`s certificate and trophy of honor, press coverage of their product by the professional Press service of DP Directory, and entry into the Hall of Fame which means free full access for the winner to future ESWCs. Prizes of recognition for the first ten nominees include a nominee certificate by the ESWC e.V.

The registration fee for the two day conference, including lunches, is 175 Euros, or 80 Euros without lunches. Additional information about the Epsilon Award, and about the European Software Conference, can be found on http://www.isv-industry.eu/.

The conference is organized by the ESWC e.V., a not-for-profit foundation devoted to providing educational opportunities to software developers.

Conference sponsors include Avangate, Gate2Shop, Alwin Hoogerdijk, ASP, deal united, Digium, DP Directory, Globell, Software Promotions, Wibu, ESC, and Emurasoft. For more information about becoming a sponsor, visit http://www.isv-industry.eu/sponsor.htm

– by Al Harberg, another proud Supporting Sponsor of the European Software Conference.

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